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Join to apply for the Website Content Lead/eCommerce Lead role at myGwork - LGBTQ+ Business Community

This job is with Yugo, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

Overview

Website Content Lead/eCommerce Lead

• Location: Bristol or Oxford office (hybrid, however, must be able to work in one of these locations 3 times per week)
• Working period: Full time / Permanent
• Reports to: Head of Marketing Platforms
• Salary: up to £38,000 per annum
  
  

• Line manage and mentor the Website Content Specialist and oversee smooth, timely content workflows.
• Lead content management across Yugo's global websites, maintaining consistency, quality, and brand alignment.
• Manage end-to-end content operations within the CMS, including content design, page creation, publishing, and technical QA.
• Drive collaboration across UX, SEO, CRO, and digital teams to improve journeys and content performance.
• Lead the ongoing optimisation of content through A/B testing, SEO audits, performance analysis, and technical enhancements.
• Manage ongoing content audits and deliver data-led improvements to SEO and engagement.
• Act as content advisor to internal stakeholders, aligning content with business and marketing priorities.
• Own the global blog and explore innovative formats to keep content fresh and relevant.
• Partner with the Website Product team to implement new features, improve site architecture, and support continuous performance improvements.
• Serve as the subject matter expert on web content performance, using tools like Microsoft Clarity to drive insight-led decisions.
• Act as the main content liaison for regional marketing, product, and commercial teams ensuring priorities are met and platform best practices followed.
  
  

• 3+ years' experience in managing website content for an eCommerce or conversion-led websites, ideally global and multi-market.
• Strong hands-on experience with CMS platforms including page building, content structuring, and troubleshooting.
• Solid understanding of SEO principles, structured data, and web accessibility standards.
• Experience using digital analytics tools (e.g., Google Analytics, GA4, Search Console, Hotjar) to drive optimisation and performance improvements.
• Proven ability to collaborate with developers, designers, and product managers to deliver content solutions that align with technical and business requirements.
• Excellent project management and prioritisation skills, comfortable managing deadlines and deliverables across multiple markets and teams.
• Strong communication skills with the ability to translate complex web and technical concepts for non-technical stakeholders.
• A proactive, detail-oriented mindset with a passion for user experience and continuous improvement.
• Familiarity with HTML/CSS
  
  

• Experience working in the student housing, hospitality, or global B2C sector.
• Confidence using workflow tools like Asana and Microsoft Planners.
  
  

• Be Bold. Challenge the ordinary.
• Be Real. Get things done together.
• Be True. Deliver with integrity.
• Be Open. Share and learn.
  
  

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Technology, Information and Internet

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