Global Head of Mobile Publisher Growth
2 Days Old
Job Description
adWMG, a division of WMG International, is a premier ad-tech company that has been at the forefront of programmatic game promotion and monetization since 2014. Our platform serves as a bridge between leading game advertisers across iOS, Android, Xbox, PlayStation, and Steam, and highly targeted audiences, maximizing user acquisition, engagement, and brand visibility.
With a robust suite of monetization tools, we empower direct publishers, supply-side platforms (SSPs), ad exchanges, and SDK partners to unlock the full revenue potential of their web, in-app, and connected TV (CTV) inventory. As an Official Google MCM Partner, IAB-certified technology vendor, TCF 2.2 compliant provider, TAG-verified company, and Prebid demand partner, adWMG is trusted by industry leaders to deliver performance, transparency, and scale in the evolving digital advertising ecosystem.
Role Description
We are seeking an experienced and dynamic Global Head of Mobile Publisher Growth to join our London-based team in a hybrid capacity. This executive-level position is critical to the strategic expansion and retention of our mobile publishing partners globally and across the EMEA region.
The ideal candidate will be a results-driven leader with a proven track record in scaling publisher relationships, overseeing the implementation of mobile monetization strategies, and aligning cross-functional efforts with broader organizational goals. This role requires a deep understanding of the mobile app ecosystem and the programmatic advertising landscape.
Key Responsibilities:
- Lead the growth, onboarding, and retention of mobile publishers.
- Design and execute strategic initiatives aimed at expanding publisher partnerships and maximizing revenue growth.
- Collaborate with internal teams to ensure seamless integration of mobile monetization solutions.
- Serve as a key liaison between the company and mobile publishers, ensuring alignment with business objectives and client needs.
- Monitor and analyze key performance indicators to assess the effectiveness of initiatives and inform future strategies.
- Represent adWMG at major mobile, gaming, and ad-tech industry events in London and internationally.
Qualifications:
- Proven experience in the mobile application, mobile technology, or mobile advertising industries.
- In-depth knowledge of mobile app ecosystems, monetization models, and user acquisition strategies.
- Demonstrated success in team leadership, including the ability to manage, coach, and inspire cross-functional teams.
- Strategic thinker with a strong track record of developing and executing growth-focused business strategies.
- Exceptional communication, negotiation, and relationship management skills.
- Highly self-motivated and able to work independently in a fast-paced, performance-driven environment.
- Location:
- City Of London
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