Crm Executive

4 Days Old

The Company
Our client a successful fashion brand for clothing and footwear is recruiting for an experienced
CRM Executive, reporting to the Head of CRM, you will play a crucial role in optimising the current CRM channels, delving into new channels and driving customer retention.
The role:
* Supporting the CRM team in the planning and execution of daily broadcast campaigns across email, push, in-app and web push
* Owning the end-to-end delivery of BAU CRM sends, from briefing and copywriting through to final sign-off and deployment
* Writing on-brand, engaging, and creative copy that drives engagement and conversion across both brands
* Working closely with the Graphic Design team to brief and deliver eye-catching creative assets to tight deadlines
* Managing multiple CRM campaigns at once, ensuring all activity is accurate, timely, and aligned to trading priorities
* Supporting the scaling of personalisation and 1:1 messaging, helping evolve our broadcast comms to become more relevant, customer-led
* Assisting with customer segmentation and targeting to improve relevance and performance of broadcast campaigns
* Supporting testing activity (subject lines, messaging, creative formats) and feeding results back into future campaigns
* Monitoring and reporting on campaign performance, using insights to inform improvements
* Working closely with Marketing, Merchandising, and Trading teams to ensu...
Location:
Manchester
Job Type:
FullTime
Category:
Management & Consultancy

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