Omoda & Jaecoo is seeking an experienced and highly motivated Survey Specialist to manage, develop, and execute all customer survey activity across our fast-growing brand portfolio. This crucial role will be responsible for gathering actionable customer insights across the entire ownership and purchasing journey, directly informing business strategy and supporting our continued, rapid market growth. The successful candidate will be the internal expert in customer feedback methodology and will be expected to deliver high-quality, ad-hoc reporting and strategic analysis to senior stakeholders.
Survey ManagementDesign, implement, and manage the deployment of all core customer surveys, including Customer Satisfaction (CSAT), Test Drive feedback, and Future Model Input and Feedback surveys.Ensure all survey instruments are methodologically sound, deliver high-quality data, and align with brand strategic objectives.Manage the relationship with any external survey platforms or agencies, ensuring data integrity and timely execution.
Reporting & AnalysisConduct ad-hoc reporting and in-depth analysis of survey data to identify key trends, pain points, and opportunities for improvement.Translate complex data sets into clear, concise, and actionable insights for various departments (e.g., Marketing, Product, Dealer Operations).Present findings to senior management with strategic recommendations.
Stakeholder CollaborationWork closely with Brand Managers, Marketing Teams, and Dealer Development to define research objectives and tailor survey instruments to specific business needs.Support offsite activities, such as dealer visits or customer events, to gather real-time feedback and deepen understanding of the customer experience.
Data Integrity & ComplianceMaintain strict adherence to data privacy regulations and internal data governance policies.Continuously review and optimise survey methodologies for improved response rates and data quality.
Location: Manchester
Start date: July 2026
Programme duration: 6 weeks
QualificationsProven Survey Expertise: Demonstrable proof of working on similar, large-scale survey projects, ideally within a multi-brand environment.Industry Experience: Minimum of 1-3 years experience in a dedicated research, insight, or survey role, with experience within the automotive sector or a closely related premium/consumer goods industry highly desirable.Analytical Proficiency: Expert-level skills in survey design, data analysis, and statistical reporting. Proficiency with leading survey software (e.g., Qualtrics, SurveyMonkey Enterprise) and advanced Excel/statistical packages is required.Communication & Presentation: Exceptional ability to communicate research objectives, methodologies, and findings clearly and persuasively, both verbally and in writing, to technical and non-technical audiences.Self-Management: Highly organised, capable of managing multiple projects simultaneously, and able to work independently in a fast-paced environment.
Desirable AttributesFamiliarity with the UK automotive market and typical customer journey touchpoints.A proactive, results-oriented attitude with a passion for the customer experience.
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