Technical Sales Manager - Ballistics

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Technical Sales Manager - Ballistic Instrumentation

Job Type

Full time - flexible working considered, with all personal situations taken into account.

Location

Approx. 60% office‑based
10-20% client‑facing
Remainder home working

Salary & Benefits

Circa £45,000 per annum
Competitive benefits including:
Company pension (4% employer match)
24 days annual leave plus statutory holidays

Bonus

Discretionary bonus of up to 20% of salary, based on exceeding sales targets and cash generation.

Role Overview

This role is ideal for a ballistics or engineering professional who enjoys engaging with customers and is motivated to develop a career in technical sales.

The Technical Sales Manager will combine strong technical knowledge of ballistic instrumentation with a consultative, customer‑focused sales approach. Working closely with the Operations Manager, Managing Director and engineering team, the role is central to developing and winning business across military and civilian markets in the UK and export territories.

You will play a hands‑on role in shaping value propositions, supporting bids, converting opportunities into contracts, and ensuring customer feedback directly informs product and capability development.

Key Objectives

Develop and promote distinctive, market‑leading value propositions aligned with company strategy
Achieve and exceed annual sales, revenue and cash‑generation targets
Position the company as the supplier of choice for military and civilian ballistic instrumentation and targets
Build long‑term, trusted relationships with customers and stakeholders in the UK and overseas

Key Responsibilities

Sales & Business Development

Proactively identify, develop and convert sales opportunities using a disciplined three‑phase sales process
Leverage an established or developing network within the ballistics community to understand, shape and influence customer requirements
Lead and support public and private procurement bids through to contract award
Deliver high‑quality quotations and bid documentation that win profitable business
Lead sales bids with a total contract value of up to £2m
Gather market and competitor intelligence to support pricing, positioning and product development

Technical & Customer Engagement

Use strong technical understanding to translate customer needs into effective system solutions
Work closely with engineering teams to define configurations, integration options and delivery approaches
Support system integration, installation and customer training where required
Develop and sell calibration and service offerings alongside capital equipment

Internal Collaboration & Governance

Contribute to annual sales and marketing plans aligned to company strategy
Maintain CRM records ((url removed)) for enquiries, opportunities and orders
Ensure bids, contracts and deliveries meet ISO, export licensing, firearms and regulatory requirements
Maintain and support export licence applications (including LITE and SPIRE)
Support smooth handover of won contracts to operations and delivery teams
Drive continual improvement in sales processes and reporting

Marketing & Representation

Represent the business at trade shows, customer visits and industry events in the UK and abroad
Contribute to sales and marketing collateral, website content and customer testimonials

About You

This role would suit a ballistics engineer, instrumentation engineer or technical specialist who enjoys customer engagement and wants to develop or expand their career in technical sales.

You are comfortable operating at the interface between engineering, customers and commercial decision‑making, and are motivated by seeing technically complex solutions turn into successful contracts.

Essential Qualifications & Experience

Engineering or STEM degree, or equivalent experience within the ballistics industry
Engineering experience in ballistics or a closely related field
Experience contributing to or leading sales, business development or bid activity
Strong verbal and written communication skills
Excellent attention to detail with the ability to manage multiple deadlines
Project management capability and strong organisational skills
Proactive, self‑motivated and able to work independently or lead bid teams
Good working knowledge of Microsoft Office

Desirable Experience

UK manufacturing experience
Working knowledge of CRM systems
Prior exposure to export‑controlled or regulated environments
Apply
Location:
Bromley
Salary:
£40,000 - £45,000 /annum bonus
Job Type:
FullTime
Category:
Engineering

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