Regional Marketing Manager, EMEA

12 Days Old

Responsibilities
Develop and deploy strategic GTM and ABM plans across multiple tactics including but not limited to email, content syndication, display ads, webinars and social media channels to achieve revenue targets. Partner and collaborate effectively with Marketing and Commercial teams inc. Product Marketing, Sales Specialists and Account Managers to understand customer needs and deliver marketing plans that reflect the customer journey and buying cycle. Leverage and explore AI and digital tools including but not limited to Internal and external AI Assistants, Customer Data Platforms and CRM systems (Marketo) to drive positive audience experience, innovative messaging, tight segmentation and good lead quality. Interrogate data and analytics platforms to assess and optimise campaign effectiveness and use of digital techniques and processes. Drive knowledge and demonstrate value of Marketing campaigns; share latest leads, target audiences, content advancements and customer interaction with commercial sales peers through attending team meetings. Brief external agencies, across creative, digital/ paid social, and media planning, to deliver campaign activity where necessary.
Required Qualifications
Minimum 5 years of experience strategically planning and tactically executing B2B full funnel marketing and demand generation campaigns including ABM. Full experience of tactical execution including planning/ briefing/ building email program flows and copy, LinkedIn and Meta platform advertising, webinar execution, briefing content, messaging creation etc. High interest and demonstrated usage of AI platforms for marketing plans/ tasks. Self-motivated with strong history of demonstrating initiative to job responsibilities and being proactive across all work. High quality interpersonal skills—Proven great working relations across functions including ability to influence and negotiate with various stakeholder groups across external marketing functions in a fast-paced environment. Experience in a global or regional role, dealing with and managing multiple countries/regions or projects/ tasks. Strong data analytical skills—‘results-driven’ with the ability to multi-task.
Additional Qualifications
Strong understanding and interest in commodity markets and current affairs. Proficient in CRM/reporting tools such as Salesforce.com, Marketo. Proven use of Social Media channels to drive lead generation. Proficiency in AI platforms to support workflows/ projects.
Benefits
Health & Wellness: Health care coverage designed for the mind and body. Flexible Downtime: Generous time off helps keep you energized for your time on. Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills. Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs. Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families. Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
Equal Opportunity Employer S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person. Location: London, United Kingdom #J-18808-Ljbffr
Apply
Location:
Greater London
Job Type:
FullTime

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