Principal Electronics Systems Engineer - New Product Development

New Today

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
New Product Development is where that impact is realised through the delivery of scalable, manufacturable products that set the standard for performance, reliability, and consumer value. As a Principal Electronics Systems Engineer – New Product Development , you define electronic system strategies, make high impact architectural decisions, and influence multiple product programs. Your remit extends beyond individual projects to shaping platforms, standards, and technical direction that enable sustained product innovation and delivery at scale. This role has significant influence across Engineering, Product Development, Quality, and Manufacturing. Owning and defining system architectures for complex consumer products across electronics, embedded software, and integrated electromechanical systems Leading concept to development readiness activities, de-risking technologies and architectures before formal program commitment Making and defending critical system level trade offs across performance, cost, reliability, compliance, and schedule Driving development of reusable electrical and embedded platforms to improve speed, quality, and consistency across product portfolios Providing technical leadership during system integration, EMC, safety, DVT, and regulatory compliance activities Partnering with Product Management and Engineering leadership to support roadmaps, investment decisions, and long term technology strategy Bachelor’s or Master’s degree in Electrical Engineering, Systems Engineering, or a related discipline 10+ years of experience delivering complex consumer electronics products, with demonstrated system-level ownership Proven track record of defining and shipping electronic system architectures used across multiple products or platforms Deep systems integration expertise across electrical, embedded, and mechanical domains Advanced analogue and digital circuit design capability, including signal integrity, filtering, and mixed-signal systems Strong hands on experience with power electronics (AC/DC, flyback, buck/boost) and regulatory considerations Embedded systems expertise including MCU selection, memory architectures, and hardware/software partitioning We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.  We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at
Location:
London
Job Type:
FullTime

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