Head of Social

New Today

About Us

Oh is building the OpenAI of the spicy content industry. We’re a company at the forefront of the generative AI revolution, combining cutting-edge models developed in-house, with proprietary data sources and distribution via our consumer platform, OhChat, and market-leading API.

OhChat now has over 250,000 users and hosts Digital Twins of household names, and our API is integrated into some of the biggest platforms in the adult content space, distributing those Digital Twins across the internet. Backed by $8M in venture funding, we’re quickly establishing ourselves as the dominant, essential layer for adult creators and platforms to adopt AI.

Our aim is for OhChat to be the leading “AI OnlyFans” platform and our API to be the go-to for all adult platforms wanting the technology and our Digital Twins’ IP, in a combined package - ultimately we aim to be the most dominant AI player in the entire adult industry, ahead of expansion to adjacent industries such as companionship and more general creator industry.

Websites: oh.xyz & ohchat.com

Overview

We’re looking for a bold, strategic, and culturally plugged-in Head of Social to lead OhChat’s social media presence as we scale globally. This is an exciting opportunity for a senior social media leader with deep B2C experience to own and shape our social vision across platforms, channels, and communities.

You’ll play a pivotal role in defining and executing our social strategy, driving growth, engaging fans, and amplifying our celebrity creators and AI-powered platform in a way that cuts through the noise. You’ll lead the day-to-day execution while laying the foundation for how our brand shows up online long-term.

Purpose of the Role

This is a Head of position responsible for owning and driving OhChat’s entire social media strategy, execution, and performance. You’ll define our voice, grow our communities, and ensure our platform and creators are shaping and leading online conversations.

You’ll work closely with the CMO, content and product teams to build OhChat into one of the most recognisable and talked-about brands in the consumer AI space.

Key Responsibilities

Own the end-to-end social media strategy for OhChat across Instagram, TikTok, YouTube, X, and emerging platforms - driving audience growth, engagement, and brand visibility.
Define the content calendar, voice, and creative direction of our social output - ensuring all posts feel culturally sharp, on-brand, and impactful.
Lead social execution, from campaign concepts to reactive content, ensuring consistent quality and community engagement across all touchpoints.
Collaborate with product, creator experience, and design to surface platform updates, feature launches, and creator content in exciting ways.
Develop and run standout social campaigns, activations, and collaborations with creators and partners.
Oversee reporting and analytics, using insights to continuously optimise performance and share learnings with senior stakeholders.
Manage and grow an internal social team as needed.
Stay ahead of platform trends, creator economy shifts, and meme cycles ensuring OhChat is both reactive and proactive in shaping cultural relevance.

Skills & Experience Required

Minimum 8 years' experience in social media, ideally with 2+ years at a senior or lead level.
Proven success building and scaling B2C social channels ideally within consumer tech, entertainment, media, or the creator economy.
Deep expertise across Instagram, TikTok, YouTube and X, with a pulse on internet culture, platform trends, and creator behaviour.
Sharp creative instincts and exceptional copywriting skills, able to move fast, entertain, and engage.
Strong track record in developing and executing social campaigns that drive growth and brand impact.
Experience with paid social strategy and working alongside performance marketing teams.
Comfortable working with data to guide decisions, test ideas, and optimise performance.
Bonus: Graphic design and/or video editing skills to support reactive content creation.
Highly autonomous, self-motivated, and excited to take ownership in a high-growth startup environment.

Why Join Us

Be part of a pioneering team defining the future of AI-driven immersive experiences.
Shape a next-generation, global AI video and character platform from zero to scale.
Work with a diverse, creative, and ambitious team pushing technical and creative boundaries.
High-impact, high-visibility role with significant ownership and leadership opportunities.
Flexible, remote-first culture.
Competitive compensation and equity package.
Startup hustle with the impact and reach of a global brand.

Ready to help create the most immersive AI experiences on the planet? We’d love to hear from you.

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Apply

Location:: London, England, United Kingdom
Salary:: £200,000 +
Category:: Management & Operations

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