Opportunity: Head of Sales

Contract: Permanent * Full time

Location: Belfast Depot based with travel required across NI.

Hours: Test

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Opportunity: Head of Sales

Contract: Permanent

Location: Belfast

Salary: Competitive + Management Bonus + Company Vehicle

Are you an accomplished sales leader with a strong track record across plant and tool hire, material handling, logistics, warehousing, or construction?

Do you bring strategic drive and commercial vision needed to develop high‑value accounts and lead a high‑performing sales function?

Are you ready to take on a pivotal leadership role within a fast‑growing, ambitious organisation?

We have a new opportunity for a dynamic and ambitious Head of Sales to join to lead our successful sales team in Belfast.

Balloo Hire Centres is a leading provider of tool, plant and welfare equipment for businesses and DIY needs in Northern Ireland. Balloo Hire Centres is part of The Briggs Equipment Group and therefore can offer a local solution with corporate level support.

In This Role, You Will

• Drive revenue growth across all new equipment categories, taking full accountability for departmental budgeting, cost management, and overall commercial performance.
• Embed a culture of SHEQ excellence, ensuring full compliance while leveraging Safety, Health, Environment and Quality as a strategic advantage in the marketplace.
• Develop and implement strategic sales plans for key target accounts to deliver annual revenue, profit, and unit targets.
• Identify and convert high‑value strategic opportunities, accelerating growth across both existing and prospective customer portfolios.
• Lead the pricing strategy, ensuring alignment with Balloo’s commercial goals and market dynamics, supported by clear, evidence‑based competitor and market intelligence.
• Interpret market insights and customer data to pinpoint emerging trends and shape informed commercial decisions across priority sectors.
• Build and mentor a high‑performing sales team, providing strong leadership, clear objectives, and ongoing development to maximise performance.

What Will Help You To Excel In This Role

• A proven track record of leading high‑performing teams to exceed targets across Regional and Key Accounts.
• Demonstrated success in securing new business, winning strategic accounts, and creating new revenue streams.
• Strong commercial acumen with a history of driving sustained revenue growth.
• Experience expanding product or service portfolios and diversifying market offerings.
• The ability to build, nurture, and retain long‑term, high‑value client relationships.
• A flexible, collaborative approach with the willingness to contribute across multiple business functions.
• High levels of personal energy, resilience, and commitment.
• Visionary leadership qualities with the ability to influence, inspire, and set strategic direction.
• Strong people management skills with a passion for coaching, developing, and empowering teams.

What You Can Expect From Us

• Competitive base salary.
• Management Bonus.
• Company vehicle.
• Future development and career opportunities.
• Contributory pension scheme with employer contributions up to 6%.
• Paycare and eyecare health scheme.
• High street voucher scheme.

What’s Next

If you are interested in joining our us at Balloo Hire Centres, then please click on the apply now button and a member of the team will be in touch.

Not sure if this is the right role for you? Please feel free to visit the careers page on our website and send us your CV speculatively for a member of the team to review.

If you require any reasonable adjustments to assist you in the interview process, then please contact a member of the Recruitment Team, and inform them prior to attending so we can ensure these are met.

Apply Online