International Fashion Apparel Maker

e-Commerce Manager

Location: London

Salary: 50K GBP

Key Responsibilities of an eCommerce Manager

* Managing Online Sales: At the heart of the role is the responsibility to meet sales targets. This involves developing strategies to increase revenue, analysing sales data, and adjusting tactics as necessary.

* Website Optimisation: A successful eCommerce Manager continuously refines the website. They conduct A/B testing, track user behaviour, and implement changes that enhance user experience and conversion rates.

* Customer Engagement: Building relationships with customers is paramount. Managers develop and manage customer service protocols, respond to inquiries, and create loyalty programmes to encourage repeat business.

* Digital Marketing: They oversee marketing campaigns across various platforms. This includes SEO, email marketing, and social media initiatives aimed at attracting and retaining customers.

* Inventory Management: Successful eCommerce relies on having the right products available at the right time. Managers coordinate with suppliers and ensure stock levels meet demand without overcommitting resources.

Required Skills:

* Analytical Abilities: An eCommerce Manager must be data-driven. They analyse various metrics to understand customer behaviour and sales performance, allowing for informed decision-making.

* Marketing Knowledge: Understanding marketin...