Chief Executive Officer

New Yesterday

Chief Executive Officer – Scaling Drinks Business – London – Up to £200,000 plus equity We are seeking an experienced and commercially minded Chief Executive Officer to lead a growing drinks business through its next phase of development. This role requires a hands-on leader with a strong track record of building scalable operations and delivering sustainable growth in a dynamic environment. The Chief Executive Officer will bring proven expertise in distribution-led businesses, with an emphasis on establishing and optimizing systems, infrastructure, and technology to support expansion. You will be responsible for shaping and executing the company’s strategic direction while ensuring operational excellence across all core functions. Responsibilities
Define and deliver a clear growth strategy, translating vision into practical, measurable plans Develop and optimize distribution models to improve reach, efficiency, and service levels Implement and integrate core technology systems to support visibility and scale Establish effective structures, processes, and governance across the business Drive commercial performance through pricing, channel strategy, and execution Oversee supply chain operations, ensuring efficiency from procurement to delivery Build strong customer service capabilities and continuously improve the customer experience Recruit, organize, and lead teams with clear accountability and performance expectations
Qualifications
A demonstrable track record of successfully scaling a business, ideally within the drinks or wider FMCG sector Deep understanding of distribution models and operational complexity Experience implementing systems, procedures, and organizational frameworks across multiple functions Strong commercial acumen combined with operational rigor The ability to balance strategic leadership with hands-on execution
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Location:
Greater London
Job Type:
FullTime

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