Remote Work: Hybrid At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customer’s and partner’s needs and solve their challenges. Overview Being a part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries today to redefine the work of tomorrow for organisations, their employees, and those they serve. You'll have opportunities to learn and lead in a forward‑thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about – locally and globally. Come make an impact every day at Zebra. Senior Manager of Portfolio Marketing – EMEA Zebra Technologies is seeking a strategic and commercially‑minded marketing leader to join our EMEA team as the Senior Manager of Portfolio Marketing. This key leadership role will guide a talented team and play a pivotal part in transforming how we position and drive demand for Zebra’s integrated solutions across the EMEA region. You will act as the voice of the EMEA partner & customer and our technical audiences, shaping both regional go‑to‑market plans and global product strategy. Responsibilities

Portfolio Go-to-Market Strategy & Execution: Develop and execute a comprehensive portfolio marketing strategy for EMEA that aligns with Zebra’s growth objectives, resonates with partners and customers, and establishes clear market priorities. Actively influence country‑centric marketing plans, providing strategic consultation to sales and field marketing teams to ensure portfolio messaging is integrated effectively into local GTM execution. Collaborate with global and EMEA product management teams to ensure product launch readiness, leading the GTM execution for new solutions including our transformative AI‑powered devices. Technical & Business Audience Engagement: Be the technical audience expert for EMEA marketing. Define and engage with key technical personas including IT, Operations, Procurement, and Developers. Leverage market intelligence to develop tailored programmes, thought leadership, and engagement strategies for these audiences across events, technical communities, and digital campaigns. Craft compelling value propositions and messaging frameworks tailored to both business and technical personas (partners, customers, and internal stakeholders). Market Influence & Intelligence: Serve as the “voice of the customer” for the EMEA region, gathering insights on portfolio and solution needs and feeding them back to the global product and marketing organisations to influence future strategy. Act as the key interface into our channel, developing specific value propositions for partners and representing their needs back into the business. Lead the education and enablement of the broader marketing, sales, and channel organisations on our portfolio, competitive positioning, and strategic narrative. Team Leadership & Content Excellence: Lead, mentor, and develop a high‑performing team of portfolio marketers, fostering a culture of collaboration, data‑driven decision‑making, and commercial accountability. Oversee the creation and differentiation of relevant, targeted marketing assets, including whitepapers, case studies, solution briefs, and digital assets that support the GTM strategy. Accountability: Influence on Revenue & GTM Success – Contribute directly to achieving portfolio revenue and pipeline targets through effective strategic input and marketing execution. Market Share – Implement campaigns and strategies designed to support market share growth in key product categories. Audience Engagement – Measurable increase in engagement from key technical and business audiences. Team Performance – Successful delivery of the team’s project pipeline and its contribution to GTM readiness and sales enablement.

Qualifications

10+ years of broad‑based marketing or product management experience including 3+ years people management and 2–3 years of indirect channel marketing experience (preferred). Technical and Audience Understanding: Solid knowledge of technical audiences (e.g., IT professionals, Operations, Developers) and proven ability to engage them effectively by addressing their specific needs and decision‑making processes. Clarity of thinking & vision – keen prioritisation skills. Organisational Agility: Matrix, direct and indirect management. Influence/Negotiation/Partnership skills with product teams. Drive results and execution. Ability to thrive in matrixed organisation environment. Ability to technically understand how products fit in to create and deliver a solution. Excellent presentation & communication skills. Staff management/team leadership. Understanding of holistic go‑to‑market readiness, especially readiness of different channels for the portfolio at large. Competitive analysis, with a focus on neutralising and responding to marketing tactics in region. Demonstrated willingness to actively participate with vertical marketing teams and Demand Marketing teams.

Benefits

25 days of vacation. Up to 32 hours paid time off per year to volunteer with a charity of your choice. Reward & Recognition scheme – earn points to spend online. Training and personal development in soft skills and hard skills, access to our internal learning portal and internal career opportunities within Zebra departments. Annual bonuses based on financial results. Yearly salary increases according to individual performance. Employee referral bonus for bringing new talent to Zebra. Pension Scheme with a matched contribution up to 7 %. Private medical and dental cover. Access to an innovative online learning platform. Cycle to work scheme. Employee Assistance Program.

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