Music is UniversalIt’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.The A Side: A Day in The LifePart of the Universal Music Group International Bravado is a fast-growing Music Merchandise company. They acquire and actively promote merchandise rights for UK and International music acts, celebrities and entertainment properties.Bravado works closely with new and established clients to create innovative products and marketing plans carefully tailored to each artist or brand. Clients include over a hundred music brands such as Kanye West, Spice Girls, Elton John, The Who, The Rolling Stones, Bob Marley, Sex Pistols, Sam Smith, Take That, Skepta and Guns N’ Roses.Bravado is currently looking for a Brand Manager to oversee a number of Bravado’s music brands. This individual will work with the unique needs and challenges of our clients to deliver full-service support in a variety of categories including strategic planning, brand development, consumer marketing and creative development. This person will be the central owner of the brands and will work cross-functionally with sales, tour, licensing, direct to consumer and operations teams to develop creative plans and ensure they are executed flawlessly across the globe.The B Side: Skills & ExperienceBe ManagerialDefine vision, mission, goals and strategy for each brandDevelop a global brand building and marketing plan that fits with the client/brand visionWork closely with artist and their management to develop merchandising strategies resulting in best revenue opportunities.Awareness of the brand’s P&L and how your strategy can drive revenueWork with sales and direct-to-consumer teams to develop integrated product/marketing campaigns around artistsDevelop and execute non-traditional marketing campaigns around artist merchandiseMonitor and analyse business metrics in order to optimise product line and maximise commercial opportunityWork closely with Sales, Licensing, D2C and touring departments to develop product lines and ensure artist strategy is executedDevelop artist brand standards and usage guidelinesOversee the development of existing and potential client presentation materialsBe OrganisedEnsure campaigns and strategies are executed to the highest standards globallyOversee the management of the product portfolio for each brand including product development, creative identity, style guides and internal approvalsObtain and expedite all approvals required from artistBe CreativeOversee development of creative materials for artist rosterDevelop and test new product conceptsEnsure all materials are consistent with strategy, on time and within budget, legally compliantPerson SpecificationNecessaryDemonstrate capability driving brand growth and brand equity with smart and creative marketing plansExperience working cross functionally to drive brand and product initiatives from concept to executionProven track record of consumer engagement planning, innovative thinking, program development and executionA strategic approach to brand building programsOverall leadership and management of brand growth through sound strategic thinking and excellence in executionAwareness and interest in current fashion trends and stylesInterest in music, especially pop/classic rock/urbanKnowledge of delivering memorable brand experiences, social media campaigns, advertising campaigns, mediaPlanning and brand tracking toolsExperience in multi-cultural marketingFoster and develop a strong partnership with the clientStrong experience with brand planning and marketing supportExperience in managing innovation and new product developmentExperience coaching employees and being coachedExperience in owning and tracking P&L and budget items with emphasis on ROIIndependent self-starter, flexible, comfortable working in unstructured environment, and able to manage multiple priorities effortlesslyExcellent communication skills verbal/written, meetings and presentationsTeam player with collaborative style and good listening skillsProficient in Word, Excel and PowerPointAbout UMG UKWe are Universal Music Group UK – the UK’s leading music-based entertainment company. We exist to shape culture through the power of artistry. We help UK artists produce, distribute and promote the most critically acclaimed and commercially successful music to inspire and entertain fans at home and around the world.Bonus Tracks: Your BenefitsGroup Personal Pension Scheme (between 3% and 9%)Private Medical Insurance25 paid days of annual leaveInterest Free Season Ticket LoanHoliday Purchase schemeDental and Travel Insurance optionsCycle to Work SchemeSalary Sacrifice CarsSubsidised Gym MembershipEmployee Discounts (Reward Gateway)Just So You Know…The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.Job CategoryUniversal Music Group #J-18808-Ljbffr