Principal Effectiveness Consultant Charity Focused Agency - Data for Good

Central London hybrid

Salary negotiable circa depending on skills & experience to £75,000 - J12973

Working for the UK’s leading independent media agency, and one of the fastest growing. A media agency that’s made differently. Purpose-led, data-driven, founder-run and proudly independent. Join a team of 25 like-minded data-driven individuals, who have various engineering, analytics and advanced measurement and re-attribution, meaning learning different techniques and approaches are regular occurrences, which only helps accelerate an individual’s consultancy experience.

This role lives within the Marketing Effectiveness team, where their measurement solutions and modelling expertise help a diverse client-set understand the true value of their media investment, create compelling data stories on how to drive growth, and automate the insights into the planning cycle through their advance and integrated tech stack.

Duties

• Lead end-to-end Marketing Mix Modelling/econometrics projects, from Initial model development to insights generation and data storytelling. • Specialise as an effectiveness consultant, working closely with client team’s to ensure frameworks are fit-fo...