Head Of Growth
New Yesterday
Position: Growth Director
Who you are
Previously known as Vance, Aspora offers cross-border financial services for communities, with a focus on the Indian diaspora living outside their home countries. With 250,000 non-resident Indian (NRI) users, the startup has expanded to several countries.
What the job involves
- Lifecycle Strategy: Map activation, engagement, and expansion triggers; focus on removing friction and enhancing user delight.
- Growth Analytics & Instrumentation: Establish tracking, define key metrics (LTV, CAC, NRR, payback), and surface insights daily.
- Experimentation Program: Run rapid A/B tests on copy, UX, pricing, and incentives.
- Retention & Reactivation Loops: Deploy nudges, rewards, and personalized messaging to increase CLTV.
- Monetisation & Upsell: Collaborate with Product on value-based pricing, bundles, and cross-sell strategies.
- Channel Portfolio: Manage paid, organic, referral, and partnership channels; reallocate budget to optimize efficiency.
- Growth Operations & Automation: Build pipelines, ETLs, and playbooks for scaling across products and geographies.
- Team & Culture: Recruit and mentor analysts, PMs, and marketers focusing on cohort analysis and achieving double-digit lifts.
Additional Requirements
- 5+ years of experience in growth, lifecycle, or revenue roles in high-growth tech, fintech, or subscription B2C sectors.
- Fluency in data analysis; proficiency in SQL and Looker/Amplitude.
- Proven success in turning insights into scalable playbooks across markets or products.
- Track record of simultaneously reducing CAC and increasing LTV.
- Deep understanding of attribution, marketing mix modeling, and experimentation design.
- Proactive operator who prefers shipping initial versions over endless debates.
- Excellent communication skills, capable of translating data into actionable plans for diverse stakeholders.
Benefits
- Competitive salary
- Generous equity package
- Full private healthcare
- Wellness benefits
- Location:
- London, England, United Kingdom
- Salary:
- £200,000 +
- Category:
- Management & Operations
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