Our client, a high-growth D2C wellness brand, is hiring a Head of Creative to lead and elevate its creative output across all channels. This is a high-impact leadership role focused on shaping a distinctive, performance-driven brand - balancing creative excellence with commercial results across DTC and retail. What You’ll Do Own creative direction and brand expression

Define and lead the creative vision across all touchpoints, from campaigns and content to ecommerce and packaging Act as the guardian of visual identity and tone of voice, ensuring consistency and distinctiveness Bring the brand platform to life in a way that is culturally relevant and resonates with the target audience

Drive creative performance and growth

Develop high-impact creative concepts across the full funnel - from awareness through to conversion and retention Improve the effectiveness of creative across paid, owned and retail channels Balance quality with speed, volume and iteration to support performance marketing

Lead creative execution end to end

Oversee delivery from concept through to execution across all formats Direct art, copy, photography and video to maintain a high creative standard Ensure all outputs - including founder and influencer content - align with brand guidelines

Build and scale the creative function

Lead, mentor and develop the in-house creative team Set clear direction, priorities and ways of working Manage external agencies and freelancers to deliver high-quality output at scale

Collaborate cross-functionally

Partner closely with brand, performance, ecommerce and CRM teams Support product, packaging, and retail creative to drive commercial outcomes Create a more integrated approach between brand and performance

Who You Are

A proven creative leader with experience in D2C or high-growth consumer brands Strong portfolio demonstrating both brand-building and performance-driven work Commercially minded, with a clear understanding of how creative drives results Comfortable operating strategically and hands-on Experienced in leading and developing high-performing creative teams Deep understanding of digital, social and content ecosystems Culturally aware, with a strong instinct for trends and audience behaviour

Why Join

Join a fast-growing, purpose-driven brand with a loyal and engaged customer base Play a key role in shaping the next phase of brand and creative evolution High ownership and visibility, with real influence across the business Opportunity to build and scale a high-performing creative function

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